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Featured Insights from TMX Newsfile

Sep 30, 2026

Human Attention Fades Faster Than AI Views After Press Release Publication

Disclosure Intelligence Series How disclosure works in modern capital markets Human and AI views begin at almost the same pace after a press release is published. A new TMX Newsfile analysis examined when observed human and AI views occurred during the first 72 hours after publication. Nearly 70% of observed views from both audiences occurred within the first 12 hours. As time passed, however, the distribution of those views began to differ. The findings show how press release views develop...

Sep 30, 2026

Which Corporate Announcements Get the Most Attention? Human and AI Views Tell a Different Story

Disclosure Intelligence Series How disclosure works in modern capital markets Not all corporate announcements attract the same level of attention. A new TMX Newsfile analysis examined approximately 30,000 press releases distributed through TMX Newsfile between January 1 and August 31, 2026, comparing observed human and AI views across six common announcement types. The results show that views varied by announcement type, and the categories attracting the most human attention were not exactly...

Aug 31, 2026

Before You Distribute: A Press Release Checklist for IR and Communications Teams

The final review of a press release is often the last opportunity to catch a problem before an announcement becomes public. A date copied from an earlier release. A number that changed during the approval process. A quote attributed to the wrong title. A link that no longer works. These details can be easy to overlook when several people have reviewed multiple versions of the same document. For investor relations and communications teams, a final check should go beyond spelling and grammar....

Aug 31, 2026

Ce que les responsables des nouvelles détectent avant la diffusion des communiqués de presse d’entreprises

L’IMPORTANCE DE LA RÉVISION RÉDACTIONNELLE À L’ÈRE DE L’ADOPTION DE L’IA DANS LES COMMUNICATIONS D’ENTREPRISE Un communiqué de presse peut être impeccable sur le plan grammatical et néanmoins présenter une lacune. Un symbole boursier peut être erroné. Une date obsolète peut sembler tout à fait normale. Un paragraphe généré par l’intelligence artificielle peut sembler parfaitement fluide mais contenir un nom, un titre ou un fait incohérent. Une fois diffusés, ces éléments fautifs peuvent être...

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